Mrs. Meyer’s Clean Day Lavender Ultra Concentrated Laundry Detergent is gentle on clothes and removes tough stains, with 60 loads per bottle, 1 squeeze equals 1 load. Lavender has been long prized for its' original and clean floral scent. Contains essential oils, stain-fighting enzymes, and other thoughtfully-chosen ingredients. Mrs. Meyer’s – Rooted in Goodness.